Here is the latest report that Tag Heuer, swiss watch manufacturing company is looking forward to focus on smartwatch technology as the report is suggesting that they are in plans to launch their own smartwatch in coming months.
And this sudden change in company’s plan is the conclusion of wearable gadgets trends and threats from Apple’s watch that has already gain enough popularity before the public availability which shows that how people are crazy about smart wearable gadgets.
On this note, “We started on the project about four months ago. We have done several partnerships and might also do acquisitions,” Biver, Interim CEO of company told reporters at the brand’s headquarters at La Chaux-de-Fonds.
“We’re casting a wide net and looking at very big companies,” said Semon, who was formerly head of Tag Heuer’s research and development. Semon added this statement in context of having a partnership with other specialist firm in order to make a different and unique smartwatch.
Semon added “Smartwatches represent a challenge to the Swiss watch industry that is comparable to the appearance of quartz technology. We cannot ignore this tsunami that is coming closer,”
Apart from this, It looks like company is not in a position of loosing sales in future as they have already faced the significant damage due to low volume of sales in year and that’s the main reason behind company’s decision to laid off 46 Swiss employees and another 49 had their contracts suspended in September.
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